I get into the deepest discussions over this all the time with people working on their promotional material. It’s so easy to list features – but they are boring as watching paint dry. Let’s hear about your experience in setting yourself apart from the crowd by working the benefits of you. I’m listening.
Become a list of Benefits
November 28th, 2008 · 9 Comments · Day 4 - Benefits
Tags: benefits·features·marketing·promo·promotional copy

