I called up one of the gurus that I have listened to for many years and asked him to talk to us about selling. He spoke with me for 47-minutes and it’s the nuts and bolts of how we get booked.
His career in sales in legendary and he is the creator of the website Industrial Ego that comes up on the top of Google for just about anything having to do with sales training. No Small Task!
I highly recommend you sign up for his newsletter and read his blog. As I say during this interview, every article he puts out has some nugget of gold which I look at through the eyes of a corporate entertainer.
Enjoy this interview with Shamus Brown.
Download the 47-minute MP3 (Right Click | Save As)

